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Beginner Blogging Series Part 2
Choosing Your Niche (Topic) For Your Blog
Choosing your niche or topic is the first step to starting a blog. What do you want to blog about? Once you start mulling it over, it’s not as easy as you first thought. Often times a person will set out creating a blog, thus starting the website building process, without fully deciding what the blog topic will be.
Choosing what niche/topics you want to blog about will obviously make a huge difference to the type and number of visitors you will get to your site on a regular basis. Who are you looking to help? What are you good at? What do you know that other people want to know? Are there problems can you help others solve?
Stick with what you know
The best advice is to stick to what you know and most importantly, chose something that you’re passionate about. Many new bloggers are thinking about all the big money they can make. It’s not impossible but it is hard, extremely hard. Writing about your passions will never feel like work though. If you’re trying to fake a passion just because the topic makes better money than the one you know, your blog will fail.
Most people, me included, have many passions so how do you pick one? My passion is crochet as you could tell by my Pinterest boards but because I have never written my own patterns, I have not yet written on that topic. Good thing I have other passions too.
How do I pick just one topic?
How can you solve a problem for someone? I want to help people grow spiritually, financially, healthily, and mentally, therefore, I write about those topics. Some topics do better than others but you’ll learn with time what works and what doesn’t. If you spend a lot of your time gardening or cooking, or you enjoy the latest gadgets and think you have something to teach others about it, that is an obvious choice of what you should be blogging about.
If you want to start a blog but don’t yet have any idea about a topic, think about what you do for a living, what your interests are and what you have to say about them. Your goal is to help others solve a problem.
Visitors will return to your blog if you give the solutions to the problems they have. People love to check out the blogs of others who have similar problems but also offer advice and tips that will help them solve their problem. The problems can vary from installing a doorknob to building a house or work from home ideas to building a multi-million dollar corporation. The sky is not the limit. There is no limit.
Should I quit my job?
Don’t quit your job just yet. Many bloggers fail the first time around. That’s okay. Don’t give up. There is so much to learn but there is also much help available to help you along the way. I started with the blogging course from Elite Blog Academy. It covers everything from hi to bye.
If you think your job is a boring 9 to 5 job and you can’t think of anything to say about the work that you do, that’s fine because that can be your angle, finding ways for people to work from home. People all across the world hate their jobs and they would be interested to hear from someone in a similar situation to share experiences and ideas for change. Big bloggers replace their job income with blog income but it doesn’t happen overnight just as you start as the company Executive Director right out of high school. Educate yourselves.
There really are no rules
If you love cooking but you’re terrible at it, this can also be your angle. People can visit your blog to see what you have to say and view pictures of your failed lasagna or your upside-down cake that looks as though it’s been sat on.
If you love watching reality television or you love playing or watching sports, and have a strong opinion about what’s going on (or what should be going on), a blog is a perfect place for you to express it. You can literally write about anything as long as you can find an audience for your topic.
Attract your audience then write for them
Many bloggers get bored after a while and abandon their blogs. Arm yourself with knowledge then choose something you thoroughly enjoy writing about. Plus as you go about life and something happens in relation to your topic, you can’t wait to get to the nearest computer and update your blog for all of your followers.
The key is ‘passion’. What are you passionate about? What do you enjoy what you’re doing? Do you love your job? Are you living in unusual circumstances? Is your family weird? What about pets? Do you like a particular type of movie? Are you a great mother or a father who could share tactics that worked for parenting great kids? Brainstorm to discover what you want to share with the world.
Now start writing
It is important to have at least 15-25 blog posts written and ready to go before you set up your website. Your audience needs something to see when they get to your site in order to keep them coming back. Before you go any further, get writing that awesome content for the “grand opening” of your blog site.
There are endless possibilities of things to create a blog about and the world is waiting to hear what you have to say but make sure it’s something you to love to write about to obtain the greatest successes.
Stay tuned next week for Part 3 – Choosing Your Blog Platform
If you missed Part 1 – Introduction to Blogging
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